A Social Media for Business Class Experiment

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Google eyewear ?

The gadget that everybody is talking about are those famous Google glasses, which should immerse ourselves in augmented reality, and that Google is currently testing. At the announcement of the arrival of this product, many people have questions about it and his adaptation. To remove any suspicion, Google introduced on Google + a page devoted to the project (Project Glass) an overview of the portability of this technology on prescription eyewear. Google wants to make these glasses available to everyone, and is currently experimenting designs that aim [...]

Be a Facebook intern : the jackpot ?

Facebook handsomely pays its interns. The fact is that an intern at Facebook would gain 5000 dollars a month, plus a bonus of $ 1,000 for housing and transportation. A high salary for interns, who by definition have no experience and are there to learn the trade. Older interns in Facebook company have testified anonymously on the social network Quora, some even stating that they had managed to negotiate their salary to 5200 dollars per month. For students at degree level, benefits may arise between 5800 and 6800dollars. The [...]

The Hunger Games

Hunger games is a film  breathtaking. Many ads had been made for the launch of this film, so I was very curious to see it. I did not know the whole universe of Hunger Games, less  books. So I had no idea what I expected to see. The explanation of what is the Hunger Games [...]

Go Yankees Go !!

Today we went with some friends attend a Yankee game. For french like us, it seems important to attend typicals events  of American life. We really had a great time, it was really beautiful and we were very excited by the atmosphere. The yankees stadium is really huge, very impressive. I found the people very friendly and nice, this is not the same atmosphere as our French footbal matches where supporters are fighting. Before the game, we enjoyed a private party on a rooftop, with food and drinks, it was very nice. Then we move into the stands. we [...]

Brunch in New York

Today with some friends we decided to go for a NewYork Sunday brunch. We have chosen a place through the site ”yelp”. We chose the restaurant ”Guilty Goose”. The menu offers a wide selection of salads, sandwiches, eggs, omelets, charcuterie and cheese. We decided to take the  ”bottomless brunch”. For $ 29, we had the choice of a dish on the brunch menu and mimosas at will. I did not know this typical  New York brunches drink , but it’s very good! As soon as our glasses were [...]

Have you ever heard about Yogi Tea ?

I arrived in New York two months ago and I live in Queens, in Astoria. At firstit was hard for me to manage with the food. Where do my food shopping ? What to Buy? Which brands are best? Because it must be admitted that a lot of different brands that our French brands! Especially at tea and herbal teas. I am a huge consumer of tea. I love it. I drink several times a day, and I’m always looking for new flavors and [...]

Are American crazy ?

A month ago I went into a Rite Aid to buy me something to drink. It was about a week after Valentine’s Day. I already was very impressed with the decorations and sweets bet up to this feast, but I do not think it would be the case also for easter! Americans are they doing this for all the holidays, for all occasions? I thought it is crazy. A new edition of M&M’s, new packaging, mountains of sweets decorated for the occasion, marshmallow bunnies, chocolate eggs, rabbits. Yes we also have [...]

We all love Shake Shack !!

Aaaahh the Shake Shack … THE place where I could spend my meals (but then my body made me listen to reason). It’s been one month that I was in New York and I heard everybody talk about this fast food, in which the burgers are called “exceptional”. One day when I went to an appointment with a friend, I passed in front of one this fast food. There were many people in the restaurant, it looked clean, but I did not have time to see more. A few [...]

The place to be for the greedy !

All fans of sex and the city have already seen Carrie and Miranda devoured beautiful cupcakes, in the famous Magnolia Bakery store. Curious to know this place, I went there myself to sample the pastries, and discover this mythical place. As we enter the store, a delicious smell of baking around us. We discover pastel colored cupcakes, layer cakes under bells and a pastry in the process of icing cupcakes in a corner, everything is cute and colorful, a real treat ! I loved the colors and glazes. The cakes are not as expensive, and they are really excellent! They are not chemicals, heavy footsteps, and the cream [...]

Intercative billboards

Advertising is supposed to be ever more interactive, and it will intensify with time, because the objective is for brands to create a real link between them and consumers. Interactive communication represents real value, since the consumer can decide whether to live the experience offered by the brand. We can say that the consumer becomes [...]

ORANGINA deceives his Facebook fans

The fan page Orangina is at the first abbord a page like the others. 300,000 fans, that interact, react, leave comments, likes, share informations about the brand. In short a real community. But when we are interested in this community more closely, we notice that, strangely, it is often the same fans behind the interactions. We can imagine that these are real fans of the brand, ambassadors active and involved. But it is not. These Orangina fans active on the page, are infact false accounts and falsepages, whose only business is [...]

Awareness

Today I had a class that upset me.   During the event planning class , we need to organize for the end of the year an event for the foundation for the disease preeclampsia.  It was not very concrete in our minds until today. To make us understand the tragedy of this disease, we meet [...]

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